Affiliate Program Terms & Conditions

“Business Day” means any day other than Saturday, Sunday, or a U.S. federal public holiday.

“Cancellation Policy” means the terms under which subscribers may request refunds or cancellations, available at academy.definitivesg.com/terms.

“Commencement Date” means the date you are accepted into the Affiliate Program.

“Commission Rate” means the percentage of eligible sales revenue you will earn from valid subscriber referrals, as defined in Section 11.

“Confidential Information” means any and all information disclosed by either party that is not publicly available, including proprietary training content, subscriber data, pricing structures, strategies, or systems related to Definitive Safety Group LLC or The Food Court by DSG. Confidential Information shall not include information that becomes public knowledge through no fault of the receiving party.

“Current Term” means the active period of your participation in the Program, which renews annually unless terminated in accordance with the Agreement.

“Direct Referral” means a valid subscription purchase that occurs when a new user accesses our platform directly through your unique affiliate link or promotional materials, and is tracked using our platform’s cookies and analytics tools.

“Educational Content” means proprietary learning material including videos, quizzes, course modules, downloads, and media distributed by DSG through The Food Court.

“Environmental Health Content” refers to technical or regulatory subject matter owned and provided by Definitive Safety Group LLC pertaining to environmental safety, food handling, sustainability, or public health systems.

“Intellectual Property Rights” means all copyright, trademark, service mark, patent, trade secret, and other proprietary rights as defined under U.S. and international law, including rights in content created or distributed through DSG or The Food Court.

“Program” means The Food Court by DSG Affiliate Program administered by Definitive Safety Group LLC.

“Registered Email Address” means the email address provided by the Affiliate upon enrollment into the Program.

“Registration Data” means the information submitted by you during your application to the Program, including name, email, social platform handles, payment details, and website(s) where promotions will occur.

“Service Package” means any course, training bundle, membership, or digital resource offered for sale on The Food Court by DSG.

“Term” means the duration of your participation in the Program, beginning on the Commencement Date and subject to automatic annual renewal unless terminated as outlined in Clause 17.

2.1 By enrolling in the Program, you agree to provide accurate, current, and complete Registration Data at the time of application. You further agree to notify us promptly of any changes to this information, including but not limited to your contact details, payment information, and promotional platforms.

2.2 Upon your acceptance of these Terms & Conditions—subject to our internal review and the provisions of Clause 2.4—this Agreement shall become effective immediately. No separate hard-copy agreement will be issued.

2.3 As part of our onboarding process, we may conduct a discretionary review of your website(s), social media channels, or digital presence to verify alignment with our brand values and expectations. You will be notified within 10 Business Days regarding the status of your application. If accepted, you will receive affiliate credentials, promotional assets, and onboarding instructions necessary to begin promoting The Food Court by DSG.

2.4 Definitive Safety Group LLC reserves the right to reject any application at its sole discretion and is under no obligation to disclose the rationale for rejection. Applications may be denied for reasons including, but not limited to, affiliation with websites, platforms, or activities that:

2.4.5 misrepresent or exaggerate affiliations with professional organizations, certifications, or licensing bodies, including but not limited to food safety, environmental health, or public health credentials;

2.4.6 promote misleading or deceptive claims about The Food Court by DSG, its offerings, or its certification pathways;

2.4.7 are associated with platforms or practices that violate advertising ethics, including spam, black-hat SEO tactics, or manipulative referral schemes;

2.4.8 conflict with our mission to promote safe, ethical, and culturally respectful food and health education across global markets.

3.1 Nothing in these Terms & Conditions shall be construed to create, or be deemed to create, a legal partnership, joint venture, or agency relationship between the Parties. The Affiliate is an independent contractor, and no provision of this Agreement shall authorize either Party to act as the agent or legal representative of the other for any purpose.

3.2 Except where explicitly authorized in writing, you shall have no authority to act on behalf of, enter into contracts for, make representations, or incur obligations of any kind—express or implied—on behalf of Definitive Safety Group LLC or The Food Court by DSG. Any such unauthorized actions will be considered a material breach of this Agreement.

3.3 Affiliates may not remove, alter, obscure, or reposition any Definitive Safety Group LLC or The Food Court by DSG logos, trademarks, or branding elements from official marketing materials, course previews, or any content—original or modified—that is used to promote our programs. Any promotional or co-branded materials created by the Affiliate for the purpose of marketing our services must clearly display our logo and branding as provided, and may not be repurposed without written permission.

4.1 Your Affiliate Dashboard will contain the necessary materials to generate trackable hyperlinks to our website. These may include pre-written HTML link code and a library of approved graphics (e.g., banners, buttons, and brand visuals) that you may use in your promotions.

4.2 The HTML code provided must be used exactly as issued. Modifying or improperly embedding the code may prevent accurate tracking and may result in forfeited commissions for sales that originate from your promotional efforts.

4.3 Under no circumstances may you edit, alter, distort, or recreate any of the graphic files or brand assets provided by Definitive Safety Group LLC or The Food Court by DSG. You may not use self-made graphics to link to our platform unless expressly authorized in writing.

4.4 You are welcome to place the approved graphics throughout your digital content (e.g., blog, email, website, social media), provided that prior written consent is obtained. We reserve the right to request the removal or alteration of any link or placement that we determine is inconsistent with our brand values or user experience standards.

4.5 You are solely responsible for ensuring all affiliate links and graphic placements on your platforms remain functional, accurate, and up to date. Broken or outdated links may result in missed tracking and loss of potential commissions.

5.1 Each Party shall be solely responsible for the development, maintenance, and operation of their own website or promotional platforms. Except as otherwise provided in this Clause 5 and Clause 14, neither Party shall have any responsibility or liability with respect to the other Party’s website content, functionality, or compliance with applicable laws.

5.2 Subject to Sub-clause 5.3, neither Party shall publish, promote, or host any content that:

5.2.1 is in any way unlawful, harmful, threatening, obscene, harassing, discriminatory, defamatory, or otherwise objectionable;

5.2.2 facilitates or promotes violence, terrorism, fraud, or any other criminal activity;

5.2.3 is sexually explicit or offensive in nature; or

5.2.4 infringes, assists, or encourages the infringement of any intellectual property rights or proprietary rights belonging to any person or entity.

6.1 As an affiliate of The Food Court by DSG, you are permitted to publicly display pricing, course descriptions, and promotional details related to our available Service Packages. However, you are solely responsible for ensuring that such information remains accurate and current on your platforms. We do not guarantee proactive notifications for price updates, limited-time offers, or promotional changes unless otherwise stated.

6.2 Definitive Safety Group LLC reserves the right to update or modify pricing, packages, and availability at any time, without prior notice. Affiliates will be notified of significant pricing structure changes within a reasonable timeframe, especially when such changes impact commission calculations.

6.3 Your Responsibilities: As a Definitive Safety Group LLC Affiliate, you agree that:

6.3.1 You are responsible for providing accurate and complete account information, including but not limited to your contact details, payment information, and applicable tax documentation. You must promptly update this information if any changes occur. We reserve the right to request additional information regarding the websites or platforms where you promote our brand, along with the marketing practices you employ. Failure to provide accurate or complete information may result in suspension or termination of your affiliate account and forfeiture of pending commissions.

6.3.2 You may not create or operate more than one affiliate account without our express written permission.

6.3.3 You must act in good faith and only refer customers in good standing who you reasonably believe are interested in engaging with our e-learning platform.

6.3.4 You may not refer yourself or earn commissions on your own accounts, or on any accounts belonging to entities you own, control, or are otherwise financially affiliated with.

6.3.5 You may not take any action—or make any recommendation—that could reasonably lead to a loss of revenue, damage to brand integrity, or disruption of operations for Definitive Safety Group LLC.

6.3.6 You may not engage in or promote incentivized traffic programs, get-rich-quick schemes, or low-quality lead generation funnels that attract unqualified or dishonest users.

6.3.7 You may not promote or encourage the use of copyrighted, trademarked, or third-party content on The Food Court by DSG without proper licensing or authorization.

6.3.8 You may not copy, alter, obscure, or modify any icons, banners, trademarks, content, or other assets provided by Definitive Safety Group LLC without written permission. This includes but is not limited to removing copyright or branding elements.

6.3.9 You may not use spam tactics, link farms, automated traffic software, black-hat SEO, or other unethical digital marketing techniques to promote your affiliate link.

6.3.10 You may not place or associate our branding, links, or offers on websites that contain offensive, illegal, hateful, pornographic, or otherwise inappropriate content.

6.3.11 You agree to operate in full compliance with all applicable local, state, national, and international laws.

6.3.12 If we reasonably determine that your practices violate any part of these Terms & Conditions, we reserve the right to suspend or permanently terminate your affiliate account and cancel all unpaid commissions.

• 6.4 Affiliate Advertising. Inappropriate ways of advertising include, but are not limited to:

6.4.1 Using any illegal, deceptive, or spam-based advertising methods, including but not limited to unsolicited emails, unauthorized link placements in forums, newsgroups, or message boards.

6.4.2 Bidding on keywords or phrases that include or closely resemble “Definitive Safety Group,” “The Food Court by DSG,” or any variation/misspelling of these trademarks in Pay-Per-Click (PPC) or Pay-Per-Impression (PPI) campaigns without prior written approval. Use of our website(s) as a display URL in PPC ads, or direct linking to our site from paid ads, is strictly prohibited.

6.4.3 Using non-unique or copyright-infringing content in any promotion of The Food Court by DSG.

6.4.4 Generating traffic through incentivized or artificial means including pay-to-read, pay-to-click, banner or click exchanges, PPV advertising, or pop-up/under placements.

6.4.5 Offering cash back, rewards, or other financial incentives to generate referrals without our prior approval.

6.4.6 Advertising unauthorized discount codes, coupons, vouchers, or any added value offers related to our products or services without our prior written approval.

6.4.7 Using our logos, trademarks, brand name, or advertising materials in a way that could harm the reputation or integrity of Definitive Safety Group LLC or The Food Court by DSG.

6.4.8 Employing iframes or any tracking methods that install cookies or trigger affiliate tracking tags without a legitimate user-initiated click-through.

6.4.9 Using link cloaking, masking, or similar technologies to conceal your actual promotional websites or sources from our tracking systems or affiliate team.

6.4.10 Hosting or promoting The Food Court by DSG on websites that include lewd, obscene, illegal, hateful, or pornographic material; this includes content that promotes bigotry, hate speech, satanic themes, or intellectual property violations. Whether a site is deemed objectionable is at our sole discretion.

6.4.11 Registering or using domain names, trademarks, business names, or product names that contain or closely resemble “Definitive Safety Group,” “The Food Court by DSG,” or confusing variations thereof, without our prior written consent.

6.4.12 Registering or using domain names or trademarks that contain terms confusingly similar to third-party trademarks, unless you are explicitly authorized by that trademark holder to do so.

6.4.13 Definitive Safety Group LLC retains the sole and absolute right to determine whether your promotional methods are appropriate. We may issue warnings, suspend your participation, or permanently terminate your affiliate account if your practices are deemed inconsistent with our brand or values. Any unpaid commissions at the time of such termination may be forfeited.

We provide digital services through our learning platform in the form of individual courses, bundled programs, and subscription-based memberships. These offerings are designed to equip learners with practical knowledge in food safety, environmental health, and industry compliance.

Detailed descriptions of our current service packages are available at https://academy.definitivesg.com. As an affiliate, your dashboard will display all eligible products for which you may earn commission, along with access to performance tracking and reporting tools.

Affiliate Creator Opportunity:
Affiliates who successfully refer 25 or more paying subscribers will become eligible to collaborate directly with The Food Court by DSG as a contributing course creator. Qualified affiliates may submit original educational content for review, and if approved, will be able to publish their own course(s) or bundles on topics related to food safety, environmental health, food science, or public health research—branded and hosted on our platform.

This opportunity is intended to highlight trusted voices in the field and expand our global content library with diverse, expert-led perspectives.

8.1 The terms and conditions governing the referral of customers to The Food Court by DSG through your affiliate links are published and maintained at https://academy.definitivesg.com/affiliate-program-terms. It is your responsibility to review these terms periodically and ensure compliance with the most current version.

8.2 We reserve the right to update or modify the referral terms at any time. In the event of any significant changes, you will be provided with at least 10 Business Days’ written notice before the changes take effect.

9.1 We will use our best and reasonable efforts to process, fulfill, and deliver all orders for Service Packages placed by customers referred through your affiliate links.

9.2 We reserve the right to reject or cancel any order that does not meet the referral eligibility or compliance requirements outlined in Clause 8 of these Terms & Conditions.

9.3 Definitive Safety Group LLC assumes full responsibility for all order fulfillment functions, including order entry, payment processing, cancellations, and ongoing customer service. As an affiliate, you will not be involved in the transaction beyond the point of referral. Customers will be informed that you are not a service provider, and all post-sale engagement, technical support, and communication will be managed directly by our team.

11.1 You will be paid commission at the rates specified in Sub-clause 11.2 on the net revenue from sales generated through your affiliate link. “Net revenue” refers to the total amount received from the customer, excluding any taxes, processing fees, refunds, or chargebacks.

11.2 Commission shall be calculated on the following basis:

11.2.1 All qualifying sales that result from Direct Referrals will earn the Affiliate a 15% commission on the net revenue of each Service Package purchased by the referred customer.

11.2.2 If a referred customer renews a subscription or purchases an additional Service Package, and the sale is properly attributed to your affiliate account, the renewal or upsell will also generate a 15% commission, provided no other affiliate has taken precedence on the referral attribution.

11.2.3 Using tracking technologies such as cookies and IP logging, returning customers who were previously referred by you but have not been attributed to another affiliate will generate a 15% commission for qualifying purchases within the standard cookie attribution window.

Affiliate Creator Commission Enhancement

11.2.4 Affiliates who qualify under the Affiliate Creator opportunity (as described in Section 7) by referring 25 paying subscribers will retain their existing 15% commission rate.

11.2.5 Once the Affiliate Creator reaches a total of 50 paying subscribers—regardless of whether those subscribers purchase or enroll in the Affiliate’s personal course offerings—they will be eligible for a 5% commission rate increase, for a new total of 20% commission on future sales they generate.

11.2.6 This enhanced commission tier is intended to reward performance, incentivize content creation, and support long-term collaboration. It also allows us to better evaluate the Affiliate’s instructional content, delivery style, and course engagement metrics in anticipation of potential partnerships or additional publishing opportunities under The Food Court by DSG brand.

11.3 Sub-clause 11.2.3 shall apply only until the expiration or removal of our cookies by the customer or for a period of 30 days from the most recent Direct Referral for a particular customer—whichever occurs first.

11.4 In the event that a customer cannot be reliably tracked due to technical limitations or cookie expiration, no commission will be paid.

11.5 Commission is calculated only after full payment has been received from the customer. Once payment is confirmed, the transaction will appear in your Affiliate Dashboard, marked as “pending” for a period of 30 days, reflecting the refund window established in our Cancellations Policy.

11.6 Commission payouts will be disbursed on or around the 20th of each calendar month. Commissions will only be paid for transactions that have exceeded the 30-day refund period. The minimum payout threshold is $100 USD in cleared commissions. Amounts below this threshold will roll over to the next eligible payout cycle.

11.7 Commissions will be paid via PayPal or direct deposit, based on the payment details provided in your Registration Data. In certain cases, Definitive Safety Group LLC may offer existing subscribers a portion of their earned commissions in the form of course credits or promotional value, equal to or less than their current monthly or annual subscription cost. Any remaining commission will be paid via the standard payout method.

11.8 If a refund is issued for any reason—including but not limited to fraud, chargebacks, or customer dissatisfaction—and the transaction was not due to an error on the part of Definitive Safety Group LLC, you may be contacted to return any commission previously paid in connection with that transaction.

11.9 All commissions are calculated based on net revenue (exclusive of taxes, fees, or refunds). Affiliates are independently responsible for reporting and paying any applicable income taxes or self-employment taxes associated with their affiliate earnings. Definitive Safety Group LLC will not withhold taxes on behalf of affiliates.

11.10 We reserve the right to revise commission structures or rates at our sole discretion. You will receive 10 Business Days’ written notice of any such changes. If you do not agree to the revised terms, you may opt out of the Program during the notice period. Any commissions earned prior to your opt-out will be paid in accordance with this Agreement.

• 12.1 Upon your entry into the Program, we shall grant to you a non-exclusive, non-transferrable, royalty-free licence to use our logos and trademarks (our “Trade Marks”).
• 12.2 You may use our Trade Marks only to the extent required to establish links and perform your obligations as an Affiliate under these Terms & Conditions.
• 12.3 In the event that you wish to use our Trade Marks for any purposes outside of these Terms & Conditions you must not do so without prior written consent, such consent not to be unreasonably withheld.
• 12.4 By accepting these Terms & Conditions you hereby agree that:

• 12.4.1 our Trade Marks shall remain the property of Definitive Safety Group LLC, unless and until we assign those marks to a third party;
• 12.4.2 nothing in these Terms & Conditions shall be deemed to confer any ownership rights in our Trade Marks on you; and
• 12.4.3 you shall not contest the validity of our trade marks.

• 13.1 Unless otherwise expressly indicated we are the sole and exclusive owners of all Intellectual Property Rights (“IPRs”) in our website including, but not limited to: all code, text, sound, video, graphics, photographs and other images that form a part of the site. We shall also be the sole and exclusive owners of all IPRs which may subsist in any supporting documentation which shall include, but not be limited to, site plans, maps, design sketches and other preparatory material.
• 13.2 We shall be the sole and exclusive owners of all IPRs which may subsist in all future updates, additions and alterations to our website, such material including any supporting documentation.

• 14.1 In accepting these Terms & Conditions you hereby warrant and acknowledge that:

• 14.1.1 Your website does not and will not contain any content that:

• a) is in any way unlawful, harmful, threatening, obscene, harassing, discriminatory, defamatory or otherwise objectionable;
• b) facilitates or promotes violence, terrorism, or any other criminal activity;
• c) is sexually explicit; or
• d) infringes or assists or encourages the infringement of any intellectual property rights belonging to any party.

• 14.1.2 Your website is and shall remain functional and, subject to the provisions of Clause 19 of these Terms & Conditions, reasonable downtime for maintenance or third-party access restrictions, accessible to all users of the internet;
• 14.1.3 All necessary authorities, consents and approvals have been obtained in respect of your obligations under these Terms & Conditions and will remain valid and effective throughout the Term;
• 14.1.4 Your obligations under these Terms & Conditions shall constitute legal, valid and binding obligations on you. Such obligations shall be direct, unconditional and general obligations; and
• 14.1.5 You will not refer to us in any way in any unsolicited bulk email campaigns or other spamming practices that you may conduct.

• 14.2 By accepting these Terms & Conditions you agree that you shall indemnify us in full against all liability, loss, damages, costs and expenses (including legal expenses) awarded against or incurred or paid by us as a result of, or in connection with:

• 14.2.1 breach of any warranty given by you in relation to your website;
• 14.2.2 any claim that your website infringes the patent, copyright, trade mark or other intellectual property rights of any other person, except to the extent that the claim arises from compliance with any terms stipulated by us; and
• 14.2.3 any act or omission by you or your employees, agents or sub-contractors in performing your obligations under these Terms & Conditions.

• 15.1 We make no warranty or representation that our website, the Program, or Service Packages sold through the Program will meet your requirements or those of your visitors, that they will be of satisfactory quality, that they will be fit for a particular purpose, that they will not infringe the rights of third parties, that they will be compatible with all systems, that they will be secure and that all information provided will be accurate.
• 15.2 We make no guarantee of any specific results from the use of our website or from enrolment in the Program.
• 15.3 We make no guarantee that our website shall remain functional and accessible to all users of the internet.

• 16.1 We shall not be liable to you for any indirect or consequential loss that you may suffer even if such loss is reasonably foreseeable or if we have been advised of the possibility of such loss being incurred.
• 16.2 Our entire liability to you in respect of any breach of our contractual obligations, any breach of warranty, any representation, statement or tortious act or omission including negligence arising under or in connection with these Terms & Conditions or the Agreement shall be limited to $1.
• 16.3 Notwithstanding any other provision in these Terms & Conditions, our liability to you for death or injury resulting from our own negligence or that of our employees, agents or sub-contractors shall not be limited.

• 17.1 These Terms & Conditions and The Agreement shall come into force and become binding on the Commencement Date and shall continue in force for a period of 12 months from that date (the “Initial Term”). Following the Initial Term, your enrolment in the Program shall be renewed automatically for successive periods of 12 months (each a “Renewal Term”) unless and until terminated in accordance with this Clause 17.
• 17.2 Either Party may terminate the Agreement by giving 10 Business Days’ prior written notice to the other:
  

• 17.2.1 at any time where the other Party has committed a material breach of these Terms & Conditions or the Agreement and such breach has remained unremedied 10 Business Days after receiving written notice of that breach; or
• 17.2.2 if the other Party enters into liquidation whether compulsory or voluntary (except for the purposes of bona fide reconstruction or amalgamation with the prior written approval of the other Party), or compounds with or makes any arrangement with its creditors or makes a general assignment for the benefit of its creditors, or if it has a receiver, manager, administrative receiver or administrator appointed over the whole or substantially the whole of its undertaking or assets, or if it ceases or threatens to cease to carry on its business, or makes any material change in its business, or if it suffers any analogous process under any foreign law.

• 17.3 Either Party may request the termination of the Agreement at the end of the Current Term for any reason provided that written notice is given at least 10 Business Days before the end of the Current Term.
• 17.4 Upon the termination of the Agreement for any reason, you shall remove the links established under these Terms & Conditions.
• 17.5 Upon the termination of the Agreement for any reason, all licenses granted shall also terminate.
• 17.6 In the event that we terminate the Agreement in accordance with Sub-clause 17.2.1, any Commission owed to you at that time shall be forfeited.

• 18.1 Each Party (a “Receiving Party”) shall keep the Confidential Information belonging to the other Party (a “Supplying Party”) confidential and secret and shall not use or disclose or make the Confidential Information available, directly or indirectly, to any person other than its officers and employees who need the Confidential Information to enable the Receiving Party to perform its obligations under these Terms & Conditions and provided that such officers and employees are also obliged to keep such Confidential Information confidential and secret. The foregoing obligations shall not apply to any information acquired by the Receiving Party which:

• 18.1.1 at the time of its acquisition was in the public domain; or
• 18.1.2 at a later date comes into the public domain through no fault of the Receiving Party.

• 18.2 Each Party hereby agrees and undertakes:

• 18.2.1 that all Confidential Information shall be and shall remain at all times the sole and exclusive property of the Supplying Party;
• 18.2.2 that its right to use Confidential Information shall wholly cease upon the termination of the Agreement; and
• 18.2.3 to return to the Supplying Party on termination of the Agreement all material embodying Confidential Information (including information stored on digital media) or any part thereof and all copies thereof.

• 22.1 These Terms & Conditions shall embody and set forth the entire agreement and understanding between the Parties and shall supersede all prior oral or written agreements, understandings or arrangements relating to the Program or the relationship between the Parties. Neither Party shall be entitled to rely on any agreement, understanding or arrangement not expressly set forth in these Terms & Conditions, save for any representation made fraudulently.
• 22.2 Unless otherwise expressly provided elsewhere in these Terms & Conditions, the Agreement may be varied only by a document signed by both of the Parties.

• 23.1 No Waiver - The Parties shall agree that no failure by either Party to enforce the performance of any provision in these Terms & Conditions shall constitute a waiver of the right to subsequently enforce that provision or any other provision of these Terms & Conditions. Such failure shall not be deemed to be a waiver of any preceding or subsequent breach and shall not constitute a continuing waiver.
• 23.2 Non-exclusivity - The relationship between the Parties shall be and shall remain non-exclusive. Both parties are free to enter into similar relationships with other parties.
• 23.3 Non-assignment - You may not assign any or all of your rights or obligations under these Terms & Conditions or the Agreement without our prior written consent, such consent not to be unreasonably withheld.

• 24.1 These Terms & Conditions and the Agreement shall be governed by the laws of England and Wales.
• 24.2 Any dispute between the Parties relating to the Agreement shall be fall within the jurisdiction of the courts of England and Wales.